Transform Your Business Growth with a Google Ads Specialist
Hi, I’m Amrit Saboo – a certified Google Ads specialist with over 10 years of hands on experience. Based in Melbourne, I help local businesses and national brands thrive with Google Ads campaigns that work. Whether you’re looking to fix underperforming campaigns or build high-converting ads from scratch, I’m here to connect you with the right audience so you can focus on growing your business while I handle the ads.
I’ve dedicated my career to helping Australia wide businesses reduce wasted spend and drive real, measurable results. My approach is simple – I listen to your needs, dive deep into your market, and build campaigns that drive awareness, consideration and leads.
Who I Serve
Businesses After a Google Ads Specialist
I work with both local businesses and national brands to fix underperforming campaigns, build high converting Google Ads from scratch, and refine every keyword and landing page to turn clicks into sales. Whether you need ongoing management, a one-time audit, or help setting up Google Analytics to track real results, I tailor solutions to meet your goals.
Some of the Brands I’ve helped: RateMyAgent, Uniqlo, Cadbury, Latitude Finance, Michael Hill, Rebel Sports, Strike Bowling, RACT Insurance, The Good Guys, Bank First.
Agencies and Freelancers Who Want to Scale
If you’re an agency or freelancer juggling too many hats, I’m your invisible PPC Consultant from Melbourne. When your clients expect expert-level Google Ads results but you’re stretched thin, I step in to handle campaign creation, daily optimizations, and even Shopping Ads setup under your brand. Need to train your team on the latest Google Ads features? I’ll bridge the gaps quietly while you focus on scaling your business.
My Agency partnerships include: CHE Proximity, Pivotus, Half Dome, Tiger Pistol, Loud&Clear.
What I Do for Businesses & Agency Partners
Campaign Management
I build and manage your Google Ads campaigns (Search, Demand Gen, PMax) so you connect with customers and grow sales. I do deep keyword research, write ads that speak to your audience, and continuously optimize bids and landing pages.
Google Ads Audits & Strategy
I perform a comprehensive audit of your Google Ads account and create a detailed plan to improve it. This includes checking account structure, keywords, ads, bids, tracking, and more. You’ll get an easy-to-follow roadmap of high-impact changes.
Custom Training & Workshops
I deliver hands-on Google Ads training for your team. Sessions are tailored to your experience level and needs, covering topics from basic campaign setup to advanced optimization techniques. Training includes exercises in your actual account so the learning sticks. This service is perfect for in-house marketers or agencies wanting to upskill their staff.
White-Label & Agency Partnerships
Need extra PPC expertise? I work as your behind-the-scenes Google Ads specialist. I create and manage campaigns under your brand name, so you can offer top-tier PPC services without hiring in-house.
Why Work With Me
Strategies Aligned With Your Goals
Your business is unique, and your digital strategy should reflect that. I design every campaign to align with your specific objectives and the market you operate in. It’s a thoughtful, purpose-led approach that focuses on meaningful results.
Clear Communication and Insight
You’ll always have a clear view of what’s working. I provide real-time dashboards and easy-to-follow reporting, keeping you informed and empowered to make smart decisions about your advertising investment.
Performance-Driven Optimisation
Great campaigns evolve. I stay hands-on, regularly refining and improving your ads to help you get stronger results over time. From testing new creative to fine-tuning bids, every update is designed to boost your return on investment.
Designed for the Full Customer Journey
My approach considers every stage of the buying process. Whether you’re building awareness, capturing new leads, or converting interest into action, your campaigns will be built to support the complete path to purchase.
Flexible, Results-Focused Partnership
Working together is simple and adaptable. You’ll benefit from a trusted partnership that’s built on delivering value and driving outcomes, not rigid structures.
My Process
Discovery and Analysis
We start with a collaborative session to explore your business goals, review current performance, and identify key opportunities within your market.
Strategy Development
Using detailed research and insight, I develop a Google Ads strategy tailored to your goals, budget, and ideal customers. Every recommendation is clear, actionable, and performance-focused.
Campaign Creation and Launch
I craft your campaigns with care—selecting the right keywords, writing compelling ad copy, and structuring everything to connect with your audience in a meaningful way.
Continuous Optimisation
Once your campaigns are live, I actively monitor performance and introduce improvements that keep your ads efficient, relevant, and competitive. It’s a cycle of learning and refining that drives stronger results over time.
Insightful, Transparent Reporting
You’ll receive regular updates focused on the metrics that matter most. Reports are clear, practical, and designed to support informed, confident decision-making.
Services
Competitor Analysis
A solution to understand the impact of a brand VS its competitors to stay on top of the game.
Google Ads Will Absolutely Help 2x Your Investment
I build google ads campaigns that help drive awareness, influence consideration, and generate leads.
Information Architecture
With this solution, we help organise and label a website’s structural design.